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Ontario Professional Ticketing Association

Ontario Professional Ticketing AssociationOntario Professional Ticketing AssociationOntario Professional Ticketing Association

About Us

What is OPTA?

The Ontario Professional Ticketing Association was established in 1990. 


OPTA is comprised of leaders in the Ontario ticketing industry. While centred in Toronto, OPTA welcomes members from across Ontario. 


OPTA is Canada’s first and oldest professional association dedicated exclusively to issues relevant to the management of the ticketing industry. We have an unofficial working relationship with the International Ticketing Association (INTIX) based in New York.


OPTA Members include box office managers, patron services directors, marketing and sales directors, venue IT professionals, and industry suppliers. OPTA is open to all organizations with a ticketing presence. 


OPTA welcomes over 79 organizations from across the province. Our membership is varied, representing organizations with different focuses, including: sports, theatres, performance venues, attractions and ticketing service providers. 


 If you would like to learn more about our organization or inquire about becoming a member, contact our Secretary, Alan Forsyth (aforsyth@mirvish.com). 


Find the history of OPTA (so far!)  here.

Mission Statement

 OPTA is dedicated to the concerns with the support for preservation of and further development of fair ethics and high standards with regards to marketing, sales and service in the ticketing industry and to promote the development and maintenance of a high standard of service to the ticket-buying public and user groups. 

2023-2024 Board of Directors

  • President Catherine Cubitt ( City of Brampton)
  • Vice President   - Bruce Morrison (Patron Technology)
  • Past President  Karen McKerracher (National Arts Centre)
  • Secretary Alan Forsyth (TicketKing)
  • Treasurer April Moon  IATSE 873 
  • Director-at-Large   Deirdre Taylor-Wright, Ontario Science Centre 
  • Director-at-Large   Jeremy Loughton (AudienceView)
  • Director-at-Large   Vacant 
  • Director-at-Large  Fran Holywell  (TO Live)
  • Director-at-Large   Ali Malik-Noor (The Corporation of Massey Hall/Roy Thomson Hall) 

Message from the President

 

Hello Everyone and Welcome to OPTA!


Ticketing people, we are a unique breed. As OPTA president, I was unsure how to fully express who we are as a group and how we, as members of OPTA support, encourage and understand one another in our similar but varied venues. The support of our peers makes us all better at our respective jobs, wherever they may be. 


OPTA aims to provide resources, connections and learning and development opportunities for all ticketing professionals. We provide a network of likeminded people sharing common goals and challenges in our very unique and ever changing industry. 


Join us. We are here for you. Together we are stronger.


Catherine Cubitt

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